Travel and Tourism
BTEC Level 3 National Extended Certificate in Travel and Tourism
Why Study Travel and Tourism?
The Travel and Tourism sector provides one in ten jobs around the world. 330 million people are employed directly or indirectly by this industry. $8.9 trillion is generated by Travel and Tourism for the world economy. Studying for this qualification will provide you with an invaluable understanding of the workings of this world defining industry.
What Skills will You learn?
In the two years of studying for this qualification you will develop your knowledge in a wide range of areas including events management, finance, data analysis, customer care, product design and marketing. You’ll develop skills which can transfer into almost any area of business e.g. problem solving, interpersonal skills, independent learning and creative development.
What Careers Can Travel and Tourism Lead To?
Travel and tourism can open the door to a range of jobs within the industry such as:
- Travel agent
- Events manager
- Visitor attractions manager
- Travel consultant
- Marketing manager
- Business development manager
- Hotel manager
- Airline staff
The subject can work in combination with a number of other A Level or vocational courses
You Should study Travel and Tourism if:
- You have an interest in the travel industry
- You want to pursue a career in events management or tourism related jobs
- You want to develop business related skills such marketing and problem solving
What Units Will You Study in Travel and Tourism?
Students will cover four units across Year 12 and Year 13. Three Topics will be mandatory:
- The World of Travel and Tourism (explore the key components and scale of the industry, using data to analyse trends and their impact).
- Global Destinations (investigate the appeal of global destinations, travel planning and factors affecting popularity of global destinations)
- Principles of Marketing in Travel and Tourism (investigate the use of marketing and promotional campaigns in travel and tourism organisations and how customer expectation may be met)
Students have the option to choose one of two optional units:
- Visitor Attractions (develop analytical skills to investigate the factors contributing to the commercial success of visitor experiences)
- Events, Conferences and Exhibitions (develop knowledge and skills in resource and financial planning)
How Will You Be Assessed?
Some units will be externally assessed through exams and controlled assessment. Some will be internally assessed by your teacher.
- The World of Travel and Tourism (written exam 1.5 hours, 75 marks)
- Global Destinations (a supervised assessment with a maximum length of three hours. Students will be given information two weeks before the exam. Students will be tested on their ability to explain features of destinations and recommend their suitability to meet different customer needs)
- Principles of Marketing in Travel and Tourism (course work - a promotional campaign for a new product or service for a travel organisation or destination)
- Visitor Attractions (presentations, articles and reports that explore a variety of visitor attractions)
- Events, Conferences and Exhibitions (written reports, presentations and financial proposals which develop the students’ knowledge and skills in resource and financial planning within the world of travel and tourism)
Who Do You Talk to For More information?
If you are interested in studying BTEC Travel and Tourism, speak to Mr Collman or Mr Cahill.